Enabling women to find harmony through exquisite products and expert advice
Vaara's ethos is inspired by the idea of a harmonious and healthy lifestyle and they challenged us to capture this in a clean and alluring way without compromising the visual tone of the brand. The attention to detail in their activewear had to match that of the Shopify store's design and how it performed with large volume's of traffic.
Internationalising on Shopify
To reflect the growth and transformation of their online business, International womenswear brand, Vaara sought to take advantage of their strong user following in both Russia as well as the UK. By commissioning us to create two bespoke Shopify stores for each region, it leveraged the flexibility to tailor each Shopify store to their two very different markets, allowing them to push different products to different regions at any given time.
Lifestyle & wellbeing advice from trusted editorial content
Our design team worked with Vaara to create an engaging user experience by taking advantage of the wealth of attention-grabbing lifestyle and product imagery Vaara have access to. In doing so creating a feature rich archive of advice and guidance from Vaara staff and guest authors covering topics such as it’s elegant clothing or simply putting something healthy on a plate.
Following the Shopify launch, Vaara have witnessed an increase in website performance and improved overall page speeds.
What Vaara had to say about us...
Excellent communicators, highly talented and super professional. 5* Recommended !